How To Get Repeat Airbnb Bookings
If you’re letting out your Airbnb property, it’s obviously encouraging when you receive bookings, but it’s even better when those guests return time and again to enjoy the luxury of your property for their short term break. Not only that, but there’s a good chance that they could share their great experience with their friends, extended family and work colleagues, which could lead to more bookings. The big question is how do you go about getting that repeat business? It may seem obvious but there are lots of areas that property owners often overlook. In this blog, we’ve prepared some tips to ensuring that your holiday let property is at the top of your guests’ list of places to stay.
Consider Your Target Audience?
The first thing to think about is who your target audience is and whether your property is actually ready for letting out. For instance, if you’re targeting couples with a young family, is your property child friendly/safe and for example, do you have enough single and double beds for everyone to sleep in? Our previous blog discussed the importance of interior decor and design layout. It’s important that all guests receive a luxury experience if they’re going to return again. If you’re also looking to attract business travellers, it’s important that there is space within the communal living area for a workstation complete with appropriate lighting, comfortable office type furniture and a good WiFi connection.
Does Your Property Need A Deep Clean?
Ensuring that your property is clean does sound rather obvious but this doesn’t just mean a quick scout around with the hoover in between guests staying. Instead, you should be implementing a strict regular cleaning schedule that includes dusting, hoovering, floor washing, bathroom cleaning as well as providing fresh linen and towels. Nothing should be left untouched, even those areas that you think that nobody will ever look (like behind the radiators!). Remember it only takes one person and one bad review to potentially tarnish your good name and undo all of your hard work.
Pay Attention To Detail
If you really want to your property to stand out from other short let properties then you really need to go that extra mile and strive to stay there. Before letting out your Airbnb property it’s a good idea if you’ve lived in it yourself, so that you can experience life as a guest and ensure that it’s fully equipped for cooking, sleeping, sanitation and leisure. Ask yourself what would have made your experience better? There could be some small touches that could make a difference. Provision of toys, board games, books, magazines/newspapers are a good start. It’s a good idea to welcome guests in with, milk, bread, butter, tea and coffee. It’s also a nice touch to include information on the property itself (such as how to work certain appliances) as well as details on things to do and see in the local area.
You can also leave a really lasting impression on your guests and provide luxury shampoos, conditioners, body washes, body lotions and toilet roll. If you really want to stand out you could also consider leaving a gift for when your guests arrive at your property, such as champagne, a hamper and a toy for the kids, or maybe all three!
Meet and Greet
If possible, ensure that your guests receive a truly personal experience by meeting them on their arrival at your property. This way you can give them a guide around and explain things (like how to use the oven and shower) as well as answer any questions that they’re bound to have about the property and local attractions.
24/7- Support And Feedback
Always make sure that it’s easy for guests to contact you, especially in case of any emergency. Ensure that you, or a tradesman is on hand to be able to quickly deal with any faults with the property, such as if the oven or hot water stops working. Once guests vacate your property make sure that you immediately contact them to follow-up on their stay and get that all important feedback. This could make all the difference when it comes to future bookings.
Elite Can Take Care Of All Your Airbnb Property Management Needs
If the preparation and actual letting of your property sounds like hard work, it needn’t be. The good news is that Elite Property Management can help. Our team of dedicated Airbnb property management experts can arrange everything for you, reducing your time commitments and daily stress levels, letting you get on with your busy life. Elite works very closely with you at all stages throughout the letting process. As well as helping you get started as a host, we’ll take all the pressure off you, by carrying out the following services:
we can automate all of your guest communications and create an inviting welcome pack
we’ll clean and maintain your property to a very high standard
We can help with the meet and greet, if you’re unavailable
we’ll help you to get five star customer reviews
So, what are you waiting for? If you’ve got the property, we’ve got the Airbnb management expertise to get things off the ground for you, allowing you to fully enjoy the financial benefits. Contact us today to find out more.